About me
Mithun RAj is an Indian entrepreneur and brand builder focused on creating practical, trustworthy, and accessible consumer brands for everyday life.
He believes that brands should not only sell products but also build trust with people. With this philosophy, Mithun Raj is working on building multiple brands that aim to improve everyday lifestyle, fashion, and home needs for Indian customers.
Born and raised in India, Mithun Raj started his entrepreneurial journey with a clear vision — to build modern Indian brands that combine quality, simplicity, and reliability.
Today, he is developing and managing multiple brands across different categories:
RAjLUXE – A lifestyle and fashion brand focused on premium clothing and modern style.
RAjHOME – A nearby hyperlocal online mall designed to deliver daily essentials, home products, and lifestyle items quickly within local communities.
RAjMYRA – A women’s fashion brand focused on elegant and stylish designs.
CLYNj – A home care and cleaning brand focused on hygiene and everyday cleaning solutions.
Through these brands, Mithun Raj aims to create products that are useful in everyday life while maintaining strong standards of quality and customer satisfaction.
His long-term vision is to build trusted Indian brands that customers rely on for their daily lifestyle needs.
For Mithun Raj, entrepreneurship is not just about business.
It is about creating value, solving everyday problems, and building brands that people can trust.
VISION
To build trusted consumer brands that simplify and improve everyday life for millions of people.
MISSION
• Create practical and reliable products
• Build long-term customer trust
• Support local supply chains and partners
• Develop modern Indian brands with strong values
Mithun Raj continues to focus on innovation, customer experience, and brand building while expanding his ecosystem of brands for the future.
